Resume and Digital Marketing Proposal

Digital Marketing Proposal for Business.

Hey Business Owner, Leo here 🙂

Here is my proposal.

I am suggesting strategic digital marketing work for your company. With my extensive experience as a 7-figure digital marketer, I am confident in my ability to take your business to new heights, just as I’ve done for others in the past.

Executive Summary
In the digital age, a robust online presence is crucial for business growth.

Part 1 – Targeting Nationwide Locations
The best thing I can do for you is share with you a little known secret method, to provide a robust nation-wide organic local search online presence that nobody had ever shown you before.

We are an ecommerce store and as such we can do 98% more to target the rest of the country, true or true?

Part 2 – The Secret to Online Success
I’ve outlined a comprehensive digital marketing strategy tailored to your company, focusing on the top factors that contribute to online success.

1. Website Optimization
Ensure a mobile-friendly, user-centric design.
Optimize loading speed for an enhanced user experience.
2. Local SEO
I wrote the Local SEO Blueprint.
Claim and optimize your Google My Business listings that you haven’t optimized yet.
Maintain consistent NAP information across online platforms.
3. Keyword Research
Identify and target relevant keywords for your industry that our competitors are targeting that you aren’t.
*Finding or creating new product categories (for the products that we already market) that will target different keywords and this would be the answer that could be a game changer.
In other words using different keywords that will sell the products you currently have.
4. Content Marketing
Develop high-quality, relevant content to engage your audience.
Regularly update the website with fresh content.
5. Social Media Presence
Establish and maintain an active presence on relevant platforms.
Engage with the audience through strategic social media activities.
6. Online Reviews and Reputation Management
Encourage and manage online reviews professionally.
Respond promptly to both positive and negative feedback.
7. Local Citations
Ensure accurate business listings across local directories.
8. Email Marketing
Build and maintain an email list for lead nurturing.
Implement targeted email campaigns to drive conversions.
– Segmentation and Personalization:
Improve email marketing by segmenting our audience based on demographics or behaviors.
Tailor content for specific segments to enhance relevance and engagement.
Test and refine automated emails for improved effectiveness.
– Optimize email campaigns for mobile users:
Ensure responsive design, readable text, and touch-friendly calls-to-action for better mobile engagement.
9. Pay-Per-Click (PPC) Advertising
Utilize targeted PPC campaigns for quick visibility.
*Optimize ad copy and targeting for improved results.
10. Conversion Rate Optimization (CRO)
Analyze and optimize the user journey on the website.
Implement A/B testing for key elements.
11. Local Partnerships and Networking
Build relationships with local businesses and influencers.
Participate in local events and sponsorships.
12. Call to Action (CTA)
Clearly define and strategically place CTAs on the website.
Test and optimize CTAs for maximum effectiveness.
13. Analytics and Data Analysis
Utilize tools like Google Analytics to track website performance.
Provide detailed, transparent reports on key performance indicators.
14. Video Marketing
Create engaging video content for the target audience.
Leverage videos on the website and social media channels.
15. Chatbots and Live Chat
Implement chat bots or live chat for instant customer interaction.
Ensure quick responses to customer inquiries.
16. Mobile Marketing
Optimize strategies for mobile users.
Consider mobile advertising and SMS campaigns.
17. Customer Testimonials
Showcase positive customer testimonials on the website.
Use testimonials in marketing materials.
18. Influencer Marketing
Collaborate with local influencers for increased visibility.
Leverage influencer endorsements for credibility.
19. Community Engagement
Actively participate in local community events.
Contribute to local charities and causes.
20. Competitor Analysis
Regularly assess online strategies of key competitors.
See what they are doing that we aren’t and bridge the gap.
Identify opportunities and areas for improvement.
21. Private Blog Network
Using a private blog network, we can target many keywords that bring in our target customers.
Not only that, but they are valuable backlinks to the money site that helps us improve website rankings.

We can also generate new leads, sales and partnerships with key players in the space. 

Transparency and Reporting
I understand the importance of transparency in our partnership.

My reporting platform/system will provide real-time insights into the progress of our digital marketing efforts.

Reports on SEO, Rankings and Website Performance.
Reports sent automatically on a daily or weekly schedule.

Detailed reports, demonstrating the impact of our strategies on our business growth. and lots of marketing metrics and data.

Get notified about serious changes in our metrics, so that I can fix any bugs.

** Don’t worry I will NOT MESS WITH the ‘money site’ that is currently working, I will simply add to what you currently have with respect to online presence and I cannot break anything that exists to this point, ensuring total safety of your digital assets and current revenue!

Proof of Success
My track record speaks for itself. Over the past 10 years, I’ve successfully applied my skills to grow businesses, generating over $8.49 million in revenue within 12 months. I’ve worked with renowned companies such as Water filtration system company, Alexander Marine, SOL education, LePack, and 4 Business Group, among others.

Highlights were, working as an SEO specialist for a company that generated millions per month in the financial industry; Social media manager and Google and Meta ads specialist overseeing $500,000+ in sales every month for an ecommerce brand.

I am excited about the opportunity to contribute to the success of your online business.

Let’s schedule a meeting to discuss how my proven strategies can align with your business goals and take it to the next level.

You can reach me directly at 0466662316 or via email at

Thank you for considering my proposal, and I look forward to the possibility of working together.

Yours sincerely,

Leo Hokkanen
Tutorman, 7 Figure Digital Marketer.

P.s – What do you expect to receive in return?

$60k yearly basic salary, plus 10% of new business sales per month, plus a work vehicle and fuel allowance, for a contract term of 12 months. 


Leo Hokkanen
Labrador 4215 | Mobile: 0466662316 | Email:

Professional Summary
Digital marketer with over 10 years of experience in various roles, from SEO specialist to business strategist.

Demonstrated history of generating impressive returns on advertising spend and significantly scaling businesses. Adept at identifying market opportunities, setting up sales funnels, and driving targeted traffic to websites.

Key Achievements
Successfully took a business from zero to $1 million a month in sales working only an hour a day from anywhere.
Generated sales of $8.49 million in 2016 as an affiliate marketer.
Created and executed digital marketing strategies for renowned companies, resulting in substantial revenue growth.
SEO Specialist – Maintained a Private Blog Network of 400 websites for a finance broker.
Social Media Manager – Ecommerce Activewear brand, with sales of $500,00+ each month.

Business and Marketing Strategy
SEO (On-page, Off-page, Back-linking)
Content Creation and Copywriting
Digital Advertising (Google Ads, Facebook Ads, YouTube Ads)
Lead Generation
E-commerce (Shopify)
Graphic Design
Video Production

Work Experience
Since 2013 – Digital Marketer & SEO Specialist (Self-Employed) – February 2013 – Present
Oversaw a multitude of projects, from e-commerce stores to crypto-currency exchanges.
Clients included Great Water Filters, E-Pocket crypto exchange, Klara Cosmetics, Emamaco Activewear, and Jade Finance Australia.

English Teacher – 1997 – 2013
Taught English at various levels, from primary to university, in China.
Worked at esteemed institutions such as Jinan University and Oriental English School.

Sales Representative & Manager
Served as a distributor for Amway and Nuskin. Sales person of week (Munchies Pty Ltd); Salesperson of the month Amway IDA group.
Managed sales during an F1 carnival in Shanghai.

Corporate Trainer
Delivered training sessions in multinational companies like Proctor and Gamble, Siemens, and Johnson and Johnson.

Education & Training
Extensive training in various digital marketing disciplines from renowned experts. Brett McFall, Russell Brunson, Vitaliy Strizheus, David Sharpe, and Craig Steven Wright, also known as Satoshi Nakamoto.

Personal Interests
Driven to create a legacy in honor of my son, Dana, and actively involved in fundraising for cancer research.

Think and Grow Rich – Napoleon Hill; The Silva Mind Control Method – Jose Silva; The Science of Getting Rich – Wallace D. Wattles; and Bob Proctor’s teachings.

Health and Fitness
I maintain good health by maintaining a healthy diet and I exercise 45 minutes per day, walking, running and attending the gym 3 times per week.

From manager of Kangan Richmond Community Web Project, where I was lead developer.

From team leader at NameWitheld Pty Ltd, where I was a customer service agent for a major bank. Elite call and technical skills.

Call to Action
I am looking to leverage my extensive digital marketing skills to help businesses grow exponentially.

I’m interested in brand ambassador, or full-time, part-time, or consultancy roles.

Call +61466662316 for an insightful chat about potential collaborations.

Leo Hokkanen
Also known as Tutorman
‘Helping people to help themselves and freeing the world’

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